The visual identity for the Split-based FGAGA Association is based on an acronym that merges the initials of the parent faculty (FGAG) with the word Alumni.
Its compact, square form evokes architectural floor plans, while internal cuts within the typography mimic the interplay of light and shadow on building facades, introducing a sense of spatiality, volume, and structural dynamism into the emblem.
The system is rooted in modularity; the sign functions as a variable composition whose elements can be rearranged and adapted to specific media and application formats, without losing the recognition of the primary identity code.
The visual identity was applied across key communication materials and branded collateral, including posters, T-shirts, notebooks, stickers, and other promotional items, ensuring a consistent and recognisable presence across a variety of communication touchpoints.