For the accounting firm Laqonto, we developed the brand name as well as the complete visual identity.
In line with the client’s intention to align their business with modern communication standards and ongoing digital transformation, the goal was to create a visual identity that reflects professionalism, reliability, and approachability. The new identity is based on a simple and contemporary design language, a distinctive orange color symbolizing energy, proactivity, and optimism, and a refined, simplified logo that ensures clear and consistent application across all communication channels.
The result is a modern and recognizable identity that successfully connects the company’s long-standing tradition with its vision for future growth.
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